Restaurant Misfits is a podcast dedicated to all things related to restaurant marketing, management, and everything else in between growing a restaurant business. The podcast is brought to you by Misfit Media in collaboration with Total Food Service. Each episode is hosted by Brett Linkletter, CEO & CoFounder of Misfit Media, and can be found on Spotify, or played below.
In this episode of the Restaurant Misfits podcast, Brett interviews Renae Scott, CMO of Ike’s Love and Sandwiches and is a creative marketing powerhouse in the restaurant industry.
She is the former CMO of Carl’s Jr. among many other leading fast casual concepts. Renae Scott has successfully navigated Ike’s through the pandemic by launching buzz worthy promotions, enhanced delivery options, and menu innovations. Ike’s under her direction will be launching a new app later this year to move their restaurant further into the digital space.
After opening 20 locations last year, and 21 more to come this year, Renae is a seasoned marketing veteran in the restaurant industry and in this episode, she dives into her success.
To listen the Restaurant Misfits podcast with Renae Scott now, press Play below:
To learn more about Ike’s Love and Sandwiches, check out their website.
About the Host: Brett Linkletter is the CEO & CoFounder of Misfit Media. He has an aggressive willingness to take on new challenges and a strong understanding of scaling a business from scratch. His vision is to disrupt the restaurant marketing space by empowering business owners with predictable, scalable marketing strategies so they can grow their business based on insights and data, versus guesswork and course correction. Brett’s specialty lies in creative content creation, brand messaging, social media growth hacking, and business development. His biggest role model and lifetime hero is his great grandfather, Art Linkletter, who was a famous TV personality and business man and a huge inspiration for Brett to get on camera more and begin a podcast. As the host of Restaurant Misfits, Brett seeks to interview the biggest and the best in the restaurant space to provide both an entertaining and education experience for listeners on every episode.