If this past year can be summed up for the restaurant industry in any one word, it would undoubtedly be “solutions.” Foodservice operations everywhere have been overhauled to better reflect the current state of the industry. Some restaurants are coming up with their own creative solutions to challenges posed by an evolving industry.
Third-party businesses have also been innovating and bringing their own unique products and services to those in need. With years of experience in both worlds, Jeanette Catena, veteran pizzeria operator and the co-owner of Eursource, now aims to provide her own solutions, with her company’s new line of healthy, high quality Molino Denti flours and mixes.
“I’ve been in this industry, under so many different capacities, for so many years now,” said Catena. Catena has built a reputation as one of the Garden State’s most innovative pizzeria operators at her Luna Pizza in Three Bridges, NJ. “After wearing as many hats as I have, and building up all this experience and knowledge, you get to the point where you just want to share it. What’s the point in being so knowledgeable about something if you can’t then use it to improve the lives of others?”
Eursource’s line of healthy Molino Denti wheat-based flours and mixes aim to do exactly that. While most flour mills strip away the nutrients naturally packed into every grain, Molino Denti retains what’s stripped away and introduces it back into the final product.
“Although wheat germ typically spoils quickly, we use heat to preserve it, and re-introduce it back into the flour. By doing this, we elevate our product, making it much more of a whole food than ultra-processed alternatives. We return it as much as possible to the healthy, delicious state nature intended for it,” stated the Eursource owner. A byproduct of Molino Denti’s process is that items that utilize their flour reheat exceptionally well. This makes their products perfect for a world currently dominated by takeout and delivery.
The healthy profile of Molino Denti’s products is particularly important in a time where many customers are looking for comfort, and are turning to simple, tried and true favorites such as pizza and baked goods. With Eursource’s line from Molino Denti, customers need to worry less that they’re filling themselves with empty calories and can take some comfort in the fact that they can indulge and still benefit from the natural nutrition that comes from Molino Denti’s innovative process.
Often times, operators underestimate the knowledge most consumers have regarding nutrition, as well as the role that food-born guilt can play in customers’ spending habits. The more operators can separate themselves from their competition in terms of nutrition, particularly in areas such as comfort food, the more likely customers will be to select their business.
“With our products, we want our customers to know that they’re not just spending calories and getting nothing in return,” said Catena. “Customers who opt for items made with Molino Denti flour or mix will know that they’re not only getting a delicious meal, but they’re also getting more vitamins, more nutrients, and more value in general. This is a time when people are consuming more of our products than ever, so the least we can do is provide as much value with them as possible.”
With many restaurant operators struggling for revenue, Eursource has made sure to price their products at an affordable and realistic level that will allow for a quick return on investment as well as providing support with recipe formulation. “Our product is not more expensive when you consider you are getting more of the whole grain and the support needed to produce a signature product that is the “next level”. The ROI will be seen nearly instantly, especially in terms of consumer satisfaction. You’re going from generically processed grain, to some of the highest quality and most nutritious product you can find anywhere. Consumers will love the combination of flavor and nutrition and will be drawn to our customers.”
Although Eursource is new on the block, only making its debut in 2019, it’s backed by an owner and team with over three decades of experience in nearly every facet of the food industry. Molino Denti located between Reggio Emilia and Parma, the heart of the food Italian excellence, has three generations in the agricultural industry. Together, Eursource and Molino Denti bridge the culture and tradition of Italy with the demands of the modern consumer of the USA. The Eursource team stands ready, now more than ever to share its wealth of knowledge and experience, and to provide solutions for any customers who come their way.
For more information on Eursource, restaurant and foodservice professionals are invited to visit their website.
