Why The Internet Is Not Cheaper


We all have the tendency to go online and look for the best price, but what we see is not what we think we will get. Or how we will get it.

Traditional dealers do provide services that may cost the end user, or may not. We help you find the right items that present the image that the establishment wants. We make sure that all menu items have the correct vessel for presentation, which in turn allows the chef to creatively present food, which allows restaurants to charge the correct pricing, or sell more items. We make sure that owners can maximize their profits. And we do it in a way that allows others to use their time better.

We consolidate deliveries so that the establishment receives their order timely and in a way that is pleasant.  Our delivery personal and salesmen help unload the trucks and place items where necessary. And with a smile. On-line orders shipped via common carriers only take merchandise to the back of the truck. Then you will need to take merchandise off the truck and bring inside. We also smile as we take care of chipped plates on delivery. And we stock items so that you can have quick deliveries.

So what else does your Equipment and Supply Dealer do for you? We make sure that glasses have the correct racks, reducing breakage. We make sure that you are using the correct dish detergent so that your tabletop maintains your look. We look at storage and refuse, fit covers, establish par levels, remember thermometers, know which floor mats will work for you, check inventory before your opening and take care of a thousand small details that allow the Chef, manager, and owner to concentrate on other more pressing issues. We know what “my white wine glass” is as opposed to you remembering every detail of your service. That should be worth something!

As dealers, we educate our customers with the differences in product, styles, materials, performance, and warranties. And the programs that are offered. We allow for savings on freight, and save money by knowing where the best alternatives are. And, boy, our experience and knowledge can really save you money, time, and frustration, should there be any issues.

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When ordering online, you run the distinct possibility of getting items that do not meet your expectations. Returning may not be possible, or they will make it so costly and time-consuming that you will have unwanted inventory. Your Equipment and supply salesperson makes sure you have samples: samples so you can look at and hold the product, plate food, and check that the items you receive are the same as the ones you ordered. And if you are not checking, we are!

Dealer salespeople watch trends and know what is new in the marketplace. We attend conferences and seminars to bring to you new and improved items. We help to keep you looking forward to the future.

And then try reordering in the future. Will the on-line retailer have records of your items? Will they ship the same items as before, or will they ship another “11” dinner plate that will not match or stack with your existing plates? Will your fill-in pricing be remotely similar to what you paid in the beginning? And will you get a rational reason as to why?

I should only be speaking of “we” as H. Weiss and my co-workers. We spend countless hours making sure that your life is less frustrating and you have the items you need to make more profits. I do not know if all Equipment and Supply dealers are as diligent as we are, but I am pretty sure that most of us do add value, and save you money in the long run.

Liz Weiss is the President and co-owner of Armonk, NY based H. Weiss Co. She is known nationally as one of the nation’s foremost authorities on tabletop design. The Michigan State graduate is also actively involved with WPO-Women’s Presidents Organization. Comments may be sent to eweiss@hweiss.net